Foam was originally designed by the Whalar Group for our own talent division. As part of our mission to liberate the creative voice, we are focused on building long-term partnerships, driving value for everyone in the ecosystem, and supporting the growth of a thriving Creator Economy. That’s why the core operating system for Foam is offered for free – our way of giving back to the industry we love and want to see flourish.

There isn’t one. You read that right - it’s free and can help you work smarter. Freemium Model: We have tools in development that will be optional paid upgrades that we think you’ll love, but the base operating system of Foam will always remain completely free. Whalar Agency Touchpoint: By using Foam you’ll have the option to make your talent more discoverable by the Whalar team for the 10,000+ collaborations they conduct each year with 100’s of the world’s leading brands.

Content

May 7, 2025

Video Embeds in Media Kits

You can now embed playable videos directly into your Media Kits to spotlight your creator's best work.

How to Use Videos in Media Kits:

Feature past campaigns
Share acting reels or athlete highlights
Include custom talent intros or campaign wrap ups

Supported formats: Public YouTube, Vimeo, and Google Drive videos; Instagram Reels; and TikToks

Note: All videos must be public and shareable without password protection. At this time we don't support Facebook videos.

You can now embed playable videos directly into your Media Kits to spotlight your creator's best work.

How to Use Videos in Media Kits:

Feature past campaigns
Share acting reels or athlete highlights
Include custom talent intros or campaign wrap ups

Supported formats: Public YouTube, Vimeo, and Google Drive videos; Instagram Reels; and TikToks

Note: All videos must be public and shareable without password protection. At this time we don't support Facebook videos.

You can now embed playable videos directly into your Media Kits to spotlight your creator's best work.

How to Use Videos in Media Kits:

Feature past campaigns
Share acting reels or athlete highlights
Include custom talent intros or campaign wrap ups

Supported formats: Public YouTube, Vimeo, and Google Drive videos; Instagram Reels; and TikToks

Note: All videos must be public and shareable without password protection. At this time we don't support Facebook videos.

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