THE FOAM EDITORIAL

VOLUME ONE / FOR SIXTEENTH

YOUR TALENT. THEIR WORK. WIN THE PITCH.

Foam just got even sharper.

Foam just got even sharper.

Read the issue

FOUND WITH FOAM

A NOTE TO SIXTEENTH

Found with Foam.

Found with Foam.

Not because anything was lost. Because now it’s easier to find.

Not because anything was lost. Because now it’s easier to find.

The right Creator, the second a brief lands. The post from months ago nobody remembers — until it’s exactly what the brand is asking for. Search now reads your whole roster. Ask for what you need the way you’d say it out loud.

The right Creator, the second a brief lands. The post from months ago nobody remembers — until it’s exactly what the brand is asking for. Search now reads your whole roster. Ask for what you need the way you’d say it out loud.

Foam finds it — seen on screen, heard in a clip, written in a caption — and jumps you straight to the moment. Then it’s time to pitch. Media kits now let you customize the story, kit by kit.

Foam finds it — seen on screen, heard in a clip, written in a caption — and jumps you straight to the moment. Then it’s time to pitch. Media kits now let you customize the story, kit by kit.

Three parts. One goal.

Three parts. One goal.

Your talent. Their work. Win the pitch.

Your talent. Their work. Win the pitch.

Creator standing beside a waterfront skyline

ILLUSTRATIVE SEARCH

Fitness creators in New York who wear Nike

Creator standing beside a waterfront skyline

ILLUSTRATIVE SEARCH

Fitness creators in New York who wear Nike

FOUND WITH FOAM

01 / THE TALENT

Find your Talent.

Find your Talent.

The right Creator could already be on your roster. Ask for what the brief needs, in your own words.

START IN TALENT DIRECTORY

Creators on my roster who post healthy vegetarian recipes

Creators on my roster who post healthy vegetarian recipes

01 Describe the brief — Include the location, interests or content you need.

02 Review the fit — Foam ranks your roster and brings back relevant posts.

03 Build your shortlist — Use the results to choose who belongs in the pitch.

FOUND WITH FOAM

02 / THE WORK

Find the work.

Find the work.

Foam watches the video now.

Foam watches the video now.

Visual search finds what appears on screen. Audio and caption search find what’s said or written. Find the post, then jump to the relevant moment.

Anti-aging skincare posts from the last 90 days

Match evidence preview

01 Seen. What appears on screen, even when the caption doesn’t name it.

01 Seen. What appears on screen, even when the caption doesn’t name it.

02 Heard. What is said in the clip. Search for the word or phrase you need.

02 Heard. What is said in the clip. Search for the word or phrase you need.

03 Written. What appears in the caption.

03 Written. What appears in the caption.

FOUND WITH FOAM

03 / THE PITCH

Make the pitch.

Make the pitch.

Customize the story to win the deal.

1 Make it unique — Each media kit can be customized: edit the bio, profile picture and verticals.

2 Build the story — Pick content and analytics with the builder in view. Add channels and city demographics.

3 Close the deal — Add lower-funnel custom metrics not available via APIs manually.

Platform analytics panel
Platform analytics panel
City distribution panel
City distribution panel
Custom link-click metric panel
Custom link-click metric panel

1,000

bio characters · Previously 550

100

list-name characters · Previously 40

05 / THE PITCH

Build a media kit

FOUND WITH FOAM / VOLUME ONE

Your talent. Their work. Win the pitch.

Your talent. Their work. Win the pitch.

Over to you